New Home Sales Mystery Shopping

When a prospective home buyer comes to your development, you need to know that your sales agents are following all sales protocols to lead the prospective buyer to a logical conclusion that yours is the neighborhood within which to buy; telephone etiquette, neighborhood knowledge, model knowledge, available amenities, pre-qualified buyer(s), facilities cleanliness are several criterion that will convert a prospect to buyer.

On a monthly basis (or based on how often you choose), you will receive no-cost detailed drill-down Summary Reports providing accurate data allowing senior management to see the larger chain wide picture through to each individual location allowing for decisions to be made and action taken with confidence.

Our mystery shop evaluations include:

  • Telephone inquiry (recorded or non-recorded)
  • Internet inquiry
  • On-site sales presentation
  • Follow up
  • Competitor Evaluations